Note

README: This is the first page of search results for “Cashmere” on Amazon.ca (48 results). Items are organized by type -- real or fake cashmere, blended fibres, other product.

We have:

• 07 cashmere blend
• 07 fake cashmere, fibres unstated
• 15 non-cashmere, advertised as “cashmere-like”, “eco-cashmere”, or similar
• 10 non-clothing products -- one clothing comb, two clothing bags, and various household goods using the connotations of cashmere in branding (soft toilet paper, exotic scented candles, soft skin creams)
• 09 real cashmere products. Four tops (sweaters/pullovers/cardigans), four sweaters/stoles, and one pair of socks.

So 19% of the results are real cashmere, another 15% are advertised as cashmere blend (but with a minority percentage of fibres being cashmere), 60% being non-cashmere goods either falsely claiming to be cashmere (15%) or branded as being “like cashmere” (46%)